Case Studies
Duncan Levin: Elevating Legal Expertise
Case Summary Duncan Levin, a renowned expert in criminal law, anti-money laundering, internal investigations, and anti-fraud, sought to enhance his brand and promote his law firm, Levin & Associates, PLLC. Through a targeted media campaign by HeraldPR, Levin...
The Law Center: Securing National Recognition and Client Growth
Case Summary The Law Center aimed to solidify its position as the leading online resource for legal services, resources, and information by enhancing its digital content hub and full-service marketing efforts. The objective was clear: to connect individuals with...
Calocurb Amplifies Market Presence with Innovative Appetite Suppressant
Case Summary Calocurb, leveraging its unique, 100% plant-based appetite suppressant formula derived from hop flowers, aimed to establish itself as a leader in the health and wellness industry. By adopting a strategic public relations campaign, Calocurb sought to...
Staxxon: Revolutionizing Shipping with Eco-Friendly Folding Containers
Case Summary Staxxon, an innovative folding container company, aimed to redefine the shipping industry's environmental impact and efficiency. Committed to sustainability, Staxxon developed the world's first environmentally friendly folding container, addressing...
The Glimpse Group: Pioneering Visibility in the VR/AR Landscape
Case Summary The Glimpse Group sought to elevate its position within the burgeoning Virtual Reality and Augmented Reality industry. Despite matching Alphabet in VC corporate acquisitions in 2017, its visibility and recognition remained limited. Partnering with...
Navigating the Storm: A Personal Rebrand
Case Summary In the aftermath of the College Admissions Scandal, a recent graduate faced significant career obstacles due to a tarnished online presence. HeraldPR's Crisis Communications and Digital team was enlisted to mitigate negative press and rejuvenate the...
Seasons Kosher: Rebranding
Case Summary Seasons Kosher, the largest kosher supermarket chain in the nation, aimed to re-establish itself as the family-friendly cornerstone of the community following a challenging phase of bankruptcy and store closures in late 2018. Under new management, the...
Managing Tarnished Reputation
Case Summary A real estate developer wanted to reinvent his public image and establish himself as a leading figure in the real estate industry. Faced with the challenge of overcoming negative press, he sought to demonstrate his commitment to community and industry...
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