My favorite part about this internship is that I have the ability to speak my mind about everything and anything. Even if it’s not a project I’m directly involved in, my opinion is still heard. But it’s more than just heard... it is taken into consideration when making a decision. Our CEO and Founder, Warren Cohn, makes sure that we are always taking the initiative to do things on our own and make decisions by ourselves. His trust in his interns may seem irresponsible to some; but if you were with us in the office every day it would be apparent why he chooses to give us such freedom. We work together, ask questions, and are constantly sharing ideas on our projects. We have multiple team meetings on a weekly basis to stay connected and well-informed about everything going on in our world at Herald Strategies.Read More
If statistics are anything to go by, 60% of marketers’ time is devoted to digital marketing activities, which goes to show that digital marketing has become a vital part of a business’ marketing strategy. Though traditional outbound methods hold their own, a well-executed digital marketing strategy could generate more leads and impact the overall growth/profits for a business.
If you want to craft a winning digital marketing strategy, you need to understand how to integrate these 5 key factors in order for it to be effective.